Elevating Your Talent Brand: Mastering Employer Branding in the Age of AI

Fireside

Harnessing AI to Build Authentic, Transparent, and Inclusive Employer Brands

Discover the transformative power of a strong employer brand in today's evolving job market. Valerie Capers Workman, Chief Talent Engagement Officer at Handshake, shares actionable strategies to build compelling talent brands, leverage AI for enhanced engagement, and democratize opportunities. Gain insights from her Amazon Best Seller, *Quantum Progression: The Art and Science of Career Advancement in the Age of A.I.*

Speaker

Valerie Capers Workman

Chief Talent Engagement Officer

Handshake

Gary Bolles

Global Fellow for Transformation

Singularity University

In this session, Valerie Capers Workman will explore the critical role of employer branding in attracting and retaining top talent. Attendees will learn how to build and maintain a compelling talent brand, utilize AI to enhance engagement, and democratize opportunities. Drawing from her book, *Quantum Progression*, Valerie will provide practical advice and real-world examples.

Understand the essential components of a successful employer branding strategy: authenticity, transparency, and inclusivity.
Learn how to leverage AI to enhance talent engagement and attract diverse and underrepresented groups.
Gain actionable strategies and insights to overcome common challenges in employer branding and elevate your organization’s reputation.

Artificial Intelligence

See the 2024 Agenda