Guillaume Vives is the Chief Product and Technology Officer at 360Learning. With over 20 years of experience in Silicon Valley’s enterprise software industry, Guillaume has a notable track record of driving market shifts. At Zuora, he played a pivotal role in promoting the Subscription Economy, transforming the company from a 40-employee startup with $8M ARR to a billion-dollar IPO in 2018. As Zuora’s Chief Product Marketing Officer, he was instrumental in creating a revered go-to-market playbook that influenced hyper-growth startups like Gong and Drift. Guillaume’s strategic narrative and marketing efforts helped major brands like Audi and Michelin adopt subscription models, showcasing his innovative approach. Since 2020, he has supported 360Learning’s leadership in building a vision for upskilling through collaborative learning.