PitchMe: Recruitment is candidate-centered now

We caught up with the PitchMe founder a few days after a successful show in Paris to get her take on recruitment tech, global influences on the hiring market and more.

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Dina Bayasanova: It was our first time exhibiting at UNLEASH; we’ve been at multiple different industry events. And this is definitely in our top three. We will be signing up for the next year for sure.

The crowd was very relevant, people were very positive and curious to learn about innovation. We definitely enjoyed it and Paris and the weather there was also great.

Jon Kennard: Great to hear that you’re going to be involved next year as well. First things first, tell us also a little bit about PitchMe itself.

DB: PitchMe is a startup in the HR tech space. We are rethinking the way traditional recruitment has been going for many years, and how professionals were presented using resumes.

So we redesigned the process of professional presentation by creating a real time picture of skills, abilities, and knowledge of candidates, by analyzing the digital sources related to candidates and those real time profiles or participating in matching shortlisting or career projections.

JK: There are certain themes, certain challenges which all businesses are facing at the moment; the Great Resignation, or employee engagement, maybe even the newer phenomenon of quiet quitting is something that we hear about quite a lot. Are these things that you’re hearing that your clients are also struggling with?

DB: Absolutely. There has been quite a lot going on since the COVID-19 pandemic hit. It’s not only the recession, but it’s also the globalization of talent, the upskilling and reskilling, and quite a high level of unemployment across different sectors.

So the fastest people who quickly adopted were obviously candidates. They started looking into different sectors, they started to invest in their upskilling and reskilling but the traditional recruitment process wasn’t able to quickly catch up and find new ways [of] how to screen those candidates, where to look for those candidates.

This is why technologies like PitchMe and others are looking beyond the traditional horizon of search, using the resume to actually help address those modern trends.

JK: You’re going to be with us next year. Do you think we’re going to be having the same conversations when we talk to each other on the stand, or when you’re talking to delegates at the expo? What new phenomena, if you can possibly predict, do you think might be on the horizon when when PitchMe joins us at UNLEASH World 2023?

DB: What we’ve witnessed, the new trend, which probably kicked off a couple of months ago, is a shift towards a candidate-centric recruitment. So the post-COVID-19 market was employee centered when there was a [big] supply of candidates on the market, but a lack of demand. Now it’s actually the opposite…

Find the full conversation here.

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